Founder and operator

Product. AI. Data. Technology.

Co-founder of AdvizorPro and PlanPro. Former product and technology leader across eVestment, Wela, Apptega, and SecurEnds. I build and scale data-rich software across bootstrapped, VC-backed, and PE-backed businesses.

Illustrated collage of Hesom Parhizkar as a builder, product leader, data operator, and father
Hesom Parhizkar at a financial services and wealth-tech industry event
Hesom Parhizkar at OpenAI DevDay 2025
Hesom Parhizkar outdoors by a creek
Results that matter
$0 Outside funding

Bootstrapped AdvizorPro from inception to growth.

50% Annual growth

Consistent growth while staying close to customers.

$10M to $100M Revenue journey

Helped eVestment scale before its Nasdaq acquisition.

550% User growth

Scaled a financial advisor platform user base.

99.996% Platform uptime

AWS-backed platform built for reliability.

Operating Context

Different capital models. Different growth paths.

I have worked across bootstrapped, venture-backed, and private-equity-backed businesses. Each one forces different tradeoffs around speed, margin, roadmap, hiring, reporting, risk, and customer commitments.

Bootstrapped

Built with customer revenue, disciplined prioritization, direct market feedback, and very little room for waste.

VC-backed

Operated in environments where speed, product-market proof, hiring, and scalable growth systems matter.

PE-backed

Worked inside operating models where repeatability, reporting, margin, integration, and execution discipline shape the path.

Boards and diligence

Presented to boards, participated in board meetings, and supported diligence from both sides of the table.

Founder Story

From messy data to market-leading software.

AdvizorPro began with fragmented advisor and market data and a clear customer need. We built trusted workflows, scaled product and platform, and created a system customers use every day to make decisions.

Read the brief

What I Do

  • Product StrategyTurn market complexity into focused strategy, roadmaps, and customer value.
  • AI and Data SystemsBuild trusted data foundations and applied AI around real workflows.
  • Technology LeadershipLead engineering, architecture, cloud, and operating cadence at scale.

Market Presence

Close to the ecosystem that shapes the market.

I stay close to advisors, asset managers, data providers, sales teams, and enterprise buyers so product decisions are grounded in how the industry actually moves.

View media and appearances

Media

Quoted where wealth-tech decisions are being discussed.

Coverage and commentary in industry publications on advisor movement, RIA growth, ETF distribution, AI adoption, recruiting, and product leadership.

Recent Coverage

WealthManagement.com, Financial Planning, FA Magazine, The Daily Upside.

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Contact

For product, data, AI, growth, or board-level conversations.

Reach out for thoughtful conversations around wealth-tech strategy, AI execution, data products, enterprise SaaS, or founder/operator work.